261114 – Christmas Window – Conduit St, London

The inspiration for the Christmas window came from the special packaging produced for the season. Taking the red pair of doves used in the Gold Label collection I searched postcards from Victorian times that had used these and took a filigree element that could then be simplified and used to create a frame for each window. The doves were then suspended amongst the mannequins with a special red pair that referenced the collection. The window works three dimensionally and can be equally viewed from inside and outside the store. For the roll out of London stores the Christmas idea was simplified as a decal for the glass as shown here in Newcastle.