250915 – Magnolia Pink – 100% design, London

Vivienne Westwood Magnolia Pink Presentation

What Does The Colour of Your Brand Say 

Today I am giving a presentation at ‘100% Design’ Olympia. I have not given a formal presentation since teaching at Universities in the early 90’s so I felt the emotive mixture of excitement, nerves and the honor to have been asked to talk. The theme given for the presentation was ‘What Does The Colour of Your Brand Say’. I chose the topic of the Magnolia Pink of Vivienne Westwood. During the mid nineties Vivienne was designing collections Vive La Cocotte, Vive La Bagatelle, Erotic Zones that recall the sense of faded grandeur from the Belle Epoch. The colour Magnolia Pink is both sensual, sexual and historically referential. The presentation elaborated on this theme. I was joined in conversation with Karen Haller, a colour psychologist and Fiona Humberstone, a Brand Colour Consultant and the presentation was chaired by Emily Hare from Contagious Magazine.

http://www.100percentdesign.co.uk/Content/Talks-with-100-Design-11